It is, above all, about developing, facilitating and nurturing relationships between people having the same interests or objectives. Its role is to lead the group towards reaching, renovating its objectives and goals. OCM is a multitasking activity that covers monitoring, supporting and listening to the group as a whole. It includes the functions of content generator and developer, discussion initiator and hosting, with enhanced online presence and stature. But this is no more limited to the only Internet. Associated to Brand Management, OCM can become a useful Weapon of Massive Awareness for lead generation endeavors. It can act as a strategic ally in building, consolidating awareness around products, values or an overall image.

This is why advertising and marketing entities are so fond of it. Coupled to real-world events, may they be sector, industry or brand centered, OCM can become a powerful catalyst and accelerator for the development of physical relationships within or beyond the target market by translating online acquired knowledge and data into hard facts and tangibles. In short, Online Community Management is about federating groups and networks, analyzing their behaviors and extracting valuable social and commercial data that may be useful for the advancement of an ideology, a name, a product. As such, it is seen as the new 'trendmaker's' tool of the neo-social world set.

Feedback, Data Collection and Crowdsourcing
	Forum
	Online Billboard
	Comments
	Product & Service Reviews
	Q&A
	Membership & Registration
	Rating
Social Sharing Tools
	Bookmarking
	Tagging
	Blogging
	Social-sharing
Media Services
	Social media management tools
	Reputation management
	Content Development
	Online PR Services
Online Advertising Tools
	Autorespondoers
	Notifications
	Newsletters
Applications
	Profiling & Segmentation Applications
	Scheduling Applications
	Webcast Applications
Support Tools
	Personal Data Storage
	File Management
	Data Transferring Tools
	Integration Tools
	Administrative Tools

Clients that are benefiting Community Management Function of COMSEPT are :

• Turkcell
• YKM
• Kiğılı
• Mapplook
• Intel
• Eczacıbaşı – OKEY
• Rowenta